UFW FW22-23: The Program
2022 is the year of the 25th anniversary of Ukrainian Fashion Week.
Founded in 1997, Ukrainian Fashion Week became the first Fashion Week not only on the territory of the post-Soviet area but also throughout Central Europe.
This year, Ukrainian Fashion Week celebrates its 25th anniversary, and a series of events of the anniversary year will begin with FW22-23 collection shows, which will take place in the phygital format from February 3 to 6.
This season is special – the fiftieth in UFW history. During this time, more than 1,600 shows and presentations of collections of more than 400 brands took place within Ukrainian Fashion Week.
“25 years of Ukrainian Fashion Week is not just a 25-year history of one company. This is the story of Ukrainian designers who were once united by the idea to make our country fashionable. To create a new industry in Ukraine, which is important both for the country’s economy and for the development of its culture. The industry that represents Ukraine to the world as a country of talented people, new technologies, and constructive partnerships.
Today, our priorities are sustainability, digitalization, diversity and inclusiveness. The Ukrainian and global fashion industry is currently being built on these principles,” comments Iryna Danylevska, founder and CEO of Ukrainian Fashion Week.
Traditionally, on a separate day of UFW FW22-23, the New Generation of Fashion program will be presented, as part of which there will be shows by designers participating in the New Names and Fresh Fashion platforms, as well as graduate shows of Ukrainian private fashion schools.
Anyone can become a guest of the fashion show thanks to the online broadcast on the MEGOGO media service and UFW digital platforms.
Media representatives, buyers, brand clients and influencers will be invited to visit the Fashion Week and get acquainted with the designers’ collections offline, observing the quarantine restrictions.
Media partners of UFW for the FW22-23 season
VOGUE UA – the general media partner
JetSetter.ua – secular partner
NV – informational partner
Tochka.net – Internet partner
UFW Partners FW22-23
IQOS – official partner
Epson – official partner
ABSOLUTE yachts in Ukraine – official partner
SOLO for diamonds – partner
MEGOGO – partner
MILLENNIUM – partner of UFW online platforms
RIVIERA HOUSE – official hotel
Kronenbourg 1664 – sponsor
WATSONS – backstage partner
BRAUN – partner
DREAMEAT – partner
Latinium – partner
Syto-Pyano – partner
Zinteco – technical partner
ENKI CONSTRUCTION – partner
VOCE Models Management – partner
Nova Poshta – partner