Sleeper Charitable Initiative
Ukrainian brand Sleeper shot a video about the myths associated with autism. 10% of the proceeds from the sale of products in blue will be transferred to the public organization “Happy Today”.
Every year on April 2, the world celebrates Autism Awareness Day. For the second year, the home clothing brand Sleeper supports the global initiative. As part of the new campaign, Sleeper shot a video where, together with the founder of the public organization “Happy Today” Anastasia Stepula, she dispels the most common myths about autism.
Sleeper recorded the video together with the Ukrainian organization “Happy Today”, which deals with educational projects on autism. Its main goal is to create an inclusive mentality in society.
The video lasts 3 minutes and is on the brand’s YouTube channel:
It will be recalled that Sleeper is launching a charity event. During April, the brand’s blue items will receive a 30% discount, and 10% of the proceeds from the sale will be transferred to the public organization “Happy Today”.