The GUNIA Project collection ‘Viltse’ is a profound interpretation of the Ukrainian wedding tradition through the lens of modernity. Authentic motifs, symbols, and elements of the Ukrainian wedding ceremony intertwine and transform within the context of the present day.

The presentation of the collection is structured as a theatrical show, blending fragments of performance and runway. The audience not only watches the outfits on the catwalk but also immerses themselves in the symbolic space of wedding rituals, where every detail—from soundtrack to the decorations—reveals new facets of ancient traditions.

The clothing in the ‘Viltse’ collection embodies complicated and elaborated design, where each detail, from embroidery to tailoring, holds special significance. The carefully selected materials and techniques are deeply rooted in Ukrainian culture and delicately tailored to fit modern lifestyle. The collection is named after the viltse — a wedding tree that was an essential part of the ceremonies in Ukraine.

This collection serves as a cultural manifesto, emphasizing the importance of preserving and reinterpreting national heritage in the face of globalization. It evokes the question of how traditional values can be integrated into the present and made relevant for new generations.

‘Viltse’ is a limited-edition collection created exclusively for Ukrainian Fashion Week. All pieces are one-of-a-kind and will not be reproduced, available as exclusive collectible items.