Yuliya Psaryova is a brand about identity and courage. The brand`s clothes are for purposeful people who have their own vision of the world and personal recognizable style. The leading theme of the new collection is the feeling of completeness. The designer associates this state with spring, when a person refills, blooms, grows and shares it. The inspiration of the collection has become the favourite statues of the temples of Cambodia and Bali, the atmosphere of ancient culture as if absorbed by the non-stop power of wildlife.

Minimalism, art, hand-made prints, volumetric shapes, new design solutions and the texture of weaving in a unique hand-technique of crocheting are the hallmarks of the collection. The designer used a maquette modelling method when the fabric is a co-creator and sets the plastic and new constructive solutions. Experiments with plastic of shapes and multi-layered in the form of sprouting grass reinforce the designer’s call: “Be spring!”.

The New Generation of Fashion project is supported by the Ukrainian Cultural Foundation.