The sustainable fashion brand UPSLOWUSE presented the “SLOWFLOW” collection, designed to remind us that even in the darkest times, we can find balance, reconnect with ourselves, and keep faith in a better future.

“SLOWFLOW” is more than just a collection. It is a manifesto born in the realities of war, urging us to pause amidst daily stress, take a deep breath, and find inner strength. The brand’s designer, Mila Ohly, aimed to remind us through her creations that, even in moments of uncertainty, it is vital to maintain a connection to life, nature, and the future we all believe in.

UPSLOWUSE, with its unwavering belief in the future, declares that conscious choices in fashion today are steps toward a better, more harmonious tomorrow, even under the most challenging conditions.

The collection masterfully combines futuristic aesthetics with bohemian ease, presenting a modern approach to individuality and experimentation. Clear geometric lines and architectural shapes give the designs a bold, dynamic, and impactful appearance. Flowing godets and knitted elements introduce movement and natural fluidity to the structured looks. The emphasis on the waist, symbolizing New Femininity and the right to vulnerability, contrasts with broad shoulders and free-flowing lower silhouettes.

Deep shades of blue denim, already a brand signature, firmly establish themselves as its statement. The interplay of light and dark, woven throughout the collection, creates a dynamic contrast between the strict futurist aesthetic and bohemian relaxation.

The collection’s hallmark is its unique pieces made from vintage fur, breathing new life into the material. Using reclaimed materials such as denim, leather, fur, recycled wool, and regenerated cotton underscores a commitment to a sustainable future.

Among the standout decorative elements are geometric prints and lines that add complexity to the designs, statement metal hardware, contrasting knit details, and provocative cuts.

“SLOWFLOW” is a philosophy that reminds us that despite all the challenges of today, life goes on. It becomes deeper when we give ourselves the time to pause, savor the moment, and find harmony between the inner world and external reality.

Photo: Andriy Sokolov