Ukrainian Fashion Week

FW25-26: LoraShen & Lab91 presentation

FW25-26: LoraShen & Lab91 presentation

LoraShen & Lab91 presented a joint space at Ukrainian Fashion Week dedicated to naïve Ukrainian art.

The collaborative space by LoraShen & Lab91 is a visual exploration of lost happiness. Both Ukrainian brands have collections inspired by the works of Maria Prymachenko. Whimsical flowers and fantastical creatures swirl in imaginative patterns on clothing and ceramics.

By joining forces and embracing a shared desire to bring joy in harmony with Maria’s timeless naïve art, LoraShen & Lab91 invited guests into a cozy garden next to a traditional Ukrainian house. The space featured a large communal table, an apple tree, and magical creatures and flowers from the visionary artist’s imagination.

Visitors could immerse themselves in a shared mood board of collections inspired by Maria Prymachenko’s works, explore Lab91’s designs and LoraShen’s ceramics, take beautiful photos, and purchase an exclusive bouquet.

A special guest of the event was artist Darina Smihanovska, who spent the entire presentation creating sketches of the guests, incorporating allusions to Maria Prymachenko’s artistic style.

Photo: Katia Hahosova