UFW x LFW: Backstage
Ukrainian brands KSENIASCHNAIDER, PASKAL and FROLOV introduced Autumn Winter 2023 collections at London Fashion Week, on February 21, 2023, within Ukrainian Fashion Week International Sea- son AW23 that is taking place out of Ukraine due to the full-scale Russian war.
Despite the air raid sirens and missile attacks, Ukrainian designers continue to create and Ukrainian Fashion Week continues to support them in the second international season. We express our utmost gratitude to the British Fashion Council and London Fashion Week for the support and opportunity for Ukrainian brands KSENIASCHNAIDER, PASKAL and FROLOV to introduce AW23 collections at London Fashion Week within a joint show.
The show of Ukrainian designers became possible due to the support of USAID Competitive Economy Program in Ukraine.
Today Ukrainian Fashion Week team shares photos and video from backstage.
PR Agency: PURPLE
Makeup: Dominic Skinner for M·A·C Cosmetics
Hair: TONI&GUY International Artistic Director and the TONI&GUY Session Team using label.m
Production: Blonstein Creative Production
Catering: Selfridges
Project Partner: UA in UK Community
In-house photography: @_johnjarett Studio Arkō
BTS Video: @teamteam