The Zharko SS25 “WILD” collection is a journey back to our ancestors and the untamed beauty of nature, serving as a manifesto for eco-conscious and responsible fashion. The main message is to reduce raw material consumption, using mostly natural and recycled materials. The designs incorporate ancient weaving techniques with repurposed materials, primarily denim. The collection’s highlight is an ancient symbol woven in machine-made textiles. Raw fabrics are used for jackets, bags, and belts, while lighter textures and pleats appear in dresses and shirts, playing with the contrast between light and heavy fabrics.