Kronenbourg 1664 once again becomes a steadfast sponsor of Ukrainian Fashion Week, reaffirming its commitment to Ukrainian fashion and creativity as an official partner of the FW26–27 season. This year, the brand’s support continues to highlight the contemporary aesthetics, boldness, and freedom of self-expression that have become integral to the spirit of Ukrainian designers.

Kronenbourg 1664 remains true to its core values — elegance, innovation, and unmistakable French charm — which resonate deeply with the creativity and talent of Ukraine’s fashion industry.

Today, fashion is more than style; it is a powerful instrument of culture, social change, and national self-expression. Supporting Ukrainian Fashion Week means supporting bold ideas, unconventional thinking, and cultural heritage, enabling Ukraine to speak confidently on the global stage.

The collaboration with Ukrainian Fashion Week goes beyond partnership. It is a demonstration of faith in the talent of Ukrainian designers, their potential, and their right to be seen and recognized internationally.