Samsung joins Ukrainian Fashion Week as a partner of SS26. The new foldable smartphones Galaxy Fold7 and Galaxy Flip7 with Galaxy AI support will be showcased during Fashion Week – sleek, lightweight, and stylish devices that are not only a fashion accessory but also a smart tool for work, creativity, and self-expression.

Galaxy AI transforms a smartphone into a personal assistant – from content creation to real-time idea translation. It’s a game-changing tool that is already becoming part of creative processes in the fashion industry.

At the Samsung brand zone, you will discover how intelligent shooting works and why fashion photography no longer requires professional equipment. A 360-photo zone, smart features, and those “wow” moments – all this Samsung brings to UFW to inspire and impress.

We invite you to experience the new foldable Galaxy devices firsthand during Ukrainian Fashion Week SS26, get expert advice, join creative challenges, and take the chance to win a Galaxy Flip7 or one of two certificates worth 10,000 UAH for purchases at the official Samsung online store.