FROLOV is a fashion and accessory brand born in Ukraine and in love.
It specializes in corsetry, embroidery and couture-to-wear designs.
«Intelligent provocation» determines the brand’s aesthetics and methods. Creative director Ivan Frolov always dives deeply into research of topics that influence his collections. Sexual services, A fall from Grace, BDSM subculture, First love and Sex discoveries, Fetishism have been among them.
FROLOV has a lingerie aesthetic that includes sheeny luxe fabrics, all-things delicate lace and embellishments.
FROLOV‘s Garments are worn by Rita Ora, Gwen Stefani, Dua Lipa, MONATIK, Milla Jovovich, Vera Brezhneva and Maria Efrosinina.