The SS’26 collection by GURANDA was born out of the designer’s profound connection to her native land, the Kherson region. Its primary source of inspiration is the ethereal beauty of Lake Lemuria, renowned for its rare pink waters and mystical aura. An endless rose-hued mirror, etched and adorned with millions of salt crystals, framed by white shores of salt and foam. This natural wonder became a wellspring of visionary memories for the brand’s designer, Olena Guranda. Today, as the lake lies on temporarily occupied territory, the collection transcends fashion, transforming into a powerful symbol of memory, identity, and the unbreakable spirit of renewal.

The collection explores the duality of fragility and resilience, blending transparency and lightness with architectural structure. Airy chiffon dresses and suits in delicate coral shades evoke the gentle ripple of water, while sharply defined blue silhouettes in dense textures embody protection and strength. This interplay of colors and forms symbolizes the balance of femininity and determination, dreaminess and confidence – the very essence of GURANDA’s DNA.

Key looks of the collection include: soft coral tulle dresses and suits, light as reflections of waves; blue dresses with striking quilted textures as symbols of endurance and steadfastness; wide-leg trouser suits that reimagine business classics with a dreamlike touch; signature corset dresses in mini and maxi lengths, expressing a modern vision of femininity; as well as voluminous tops and ruffled dresses – emotional highlights reminiscent of the lake’s shimmering surface.

“The new SS’26 collection is not just about fashion. It is about roots, memory, and the strength of a woman. It is about how the beauty of nature can inspire and sustain,” says designer Olena Guranda. Each GURANDA look is a story of inner harmony, tenderness, and confidence all at once.