Ukrainian Designers in “Fashion Protest of the 70s”
On September 19 the National museum of Art of Ukraine hosted a ceremonial opening of the first exposition (in terms of independent Ukraine’s history) of the artists of the 70s called “Silent Protest of the 70s”. A numerous audience could enjoy more than 100 works of 20 artists, most among them first-time-exhibiters. “We have been working at this project for several years. The 70s is the least studied period in the history of Ukrainian art, so we hope that the viewers will be excited to call certain moments in memory or to learn what served an inspiration for the artists 40 years ago”, - Yevgueniy Bereznitsky, the curator of the exposition.
Exclusively for the exposition BESTIN.UA prepared a Special Project: 8 invited designers were asked to express their view on fashion and the heroines of the 70s. Designers Liliya Poustovit, Bibi Bevza, creative duo of Natalia Kamenskaya and Olesia Kononova, Elena Reva, Katja Bereznitsky, Bicholla and Masha Bekh invited the girls who inspire them for their creativity to be their models. So, enjoy the outcome...
Natalia Kamenskaya and Olesia Kononova: “Vasilisa Frolova is the heroine of any time. We believe that even in the 70s she would differ from anyone else due to her love for freedom, self-expression and her courage. We tried to imagine what Vasilisa would look like if she lived 40 years ago”.
Elena Reva: “In the 70s everything was fashionable: from ethnics and disco to hippie and minimalism reflected in ELENAREVA brand. Katja Bereznitska in a trapezoid-like dress is elegant, modest, but at the same time sexy, and she perfectly reflects the spirit of the epoch”.
Bicholla Tetradze: “The epoch of the 70s is mysterious. For me it was bright and modest at a time, whereas Yuliana Dementyeva is a heroine who fits any times and epochs”.
Bibi Bevza: “The esthetics of the 70s is to a certain extent present in the modern fashion and this year it will influence the global fashion trends again. Leaving a pleasant feeling of déjà vu the fashion moves round. Just like anything else in this life!”
Liliya Poustovit: “This look was inspired by the silhouettes typical for the early 70s – strict lines and natural volume”.
Masha Bekh: “My inspiration for this project was an avant-garde artist Yoko Ono, for whom the 70s were the most complicated, yet most significant and well-known period of life”.
Katja Bereznitsky: “I’ve chosen a strict, but at the same time relaxed silhouette with accentuated waistline for Vlada Ralko. This look can be characterized as a bohemian chic. The look is finished by a plissé sleeve popular in the 70s”.
Makeup and hairstyle: Favorite V.I.P. Club
Photo: Dariya Shramko