Normandy was, for most impressionist artists, their birthplace and home; the perfect territory for the new school of open-air painting. The majestic white cliffs of Étretat also provided much inspiration to these painters whose new technique enabled them to depict the reflection of clouds and sky. Inspired by the unique light and mystery of this region, designers duo Vorozhbyt&Zemskova set off to the north of France, following the footsteps of impressionist artists. There is a very special light in Normandy, soft, muffled, trembling. This is what designers turned into prints.
The idea of the Nordic summer was the basis of the collection. This season Vorozhbyt&Zemskova showed a new play in light and dimensions. It was seen both in the minimalism of the designs and the lightness of the materials. The items are chilling visually, like the wind from the sea. The looks are poetic and artistic paying tribute to Impressionism.
Colors: chalk, ivory, sky blue. Fabrics: silk, organza, cotton, PVC. Shapes: flowing. Key items: anoraks, hooded tops, free-cut dresses, wide trousers, printed bombers. Accessories were more important than ever, providing contemporary looks with hats that bring to mind scuba divers as well as printed backpacks.