HARPERS BAZAAR UKRAINE ABOUT PAST, PRESENT AND FUTURE OF UKRAINIAN FASHION
Especially for the September issue of Harpers Bazaar Ukraine, the designer of new generation Ivan Frolov asked the head of the organizing committee Iryna Danilevskaya about the past, present and future of Ukrainian fashion. We offer you to read some quotes from the interview.
I.F. .: And when did you understand that you are ready to devote your life to fashion in general and Ukrainian fashion in particular?
I.D.: (Laughs) I was not ready to devote my life to this. In the middle of the 90s, I was publishing the magazine, and I saw how the presentations of Ukrainian designers took place, and it was absolutely unpleasant for me. I wanted to start real pre-a-port week, the same as in Paris or London, and to initiate the process of creating a fashion-industry in our country - that's all. Actually, what I wanted, I did.
I.F. .: In official sources is said that Ukrainian Fashion Week was founded by "Yanko" company, magazine "Eva" and fashion house Serhii Byzov. Tell who is behind these names? Who can be called the initiator, the muse, the founder?
I.D.: Muse is Byzov. The initiator can be called me. And the man who connected the muse and the initiator, put together at the same table, gave each of us a glass of wine and a cigarette and said that nobody would go until we understand how it should look like was Volodya Nechiporuk (general producer of UFW. - editor's note.)
I.F. .: I suggest you blitz - I will name the designer's name, and you in a few words describe your first impression of their work.
I.D.: Ok, let’s start!
I.F. .: Liliya Poustovit.
I.D.: I first saw the Liliya’s collection before UFW. I immediately felt the style, it was incredibly harmonious looks. Speaking about Poustovit, you must remember our roots that you do not see, but feel. Only Lilia can work this way.
I.F. .: Lilia Litkovskaya.
I.D.: This is high-quality, refined and well thought hooliganism.
I.F. .: Svitlana Bevza.
I.D.: Purity and functionality. At one time it was flirting with the clients whom Svetlana wanted to charm. But as soon as she looked in the mirror and saw herself, everything became much clearer, clearer and easier.
I.F. .: Sasha Kanevski.
I.D.: This is an ode to street and the ability to bring non-standard in standard situations.
I.F. .: Vita Kin.
I.D .: For the first time I saw Vita as a designer when she created a collection in the style of the 70's, and I adore this trendy decade. And I thought that she has a style and taste, she can do everything, even collections. But it was before Vyshyvanka by Vita Kin.
I.F. .: Artem Klimchuk.
I.D.: Klimchuk is one of the greatest mysteries for me. I do not understand how an enfant terrible person was able to become a fashion apologist for the "graduates of the Institute of noble girls" (a plot of one of the fashion films about a collection shot by Artem. "- editor’s note.).
I.F. .: Natasha Kamenska and Olesya Kononova.
I.D .: This is an irony, and self-irony, humor, the game and the ability to play - that's what brought them once to the leaders. It has always been perfect in quality, but on the idea - it's brave and ironic.
I.F. .: Oleksiy Zalevskiy.
I.D.: He is the person who thinks bigger you can imagine.
I.F. .: Julie Paskal.
I.D.: Her first collection I saw made a pleasant impression. She was very neat, smart and well done. I then thought that it looks not in Odessa style and certainly not childly.
I.F. .: Olena Reva.
I.D.: Feminine, but not glamorous. Actually, but without flooding with instant trends.
I.F. .: Masha Reva.
I.D.: Masha is an artist so all her works should be understand as a piece of art.
I.F. .: Anton Belinskiy.
I.D.: Anton says that once we did not take him to the competition “Look into the Future” (laughs). And if Kanevski is a street as an inspiration, Belinskiy is a street as a reflection.
I.F. .: Ivan Frolov.
I.D.: Even so? Well! Frolov came to the Ukrainian Fashion Week at the time of the change of "idols". This is a designer who appeared not on some kind of wave, but on his own. Frolov makes a trend - he does what he wants.
Read the full interview in September issue of Harpers Bazaar Ukraine.