Forum "Perspectives of Ukraine NOW branding in the projects of creative industries"
On September 3, 2018, the Forum "Perspectives of Ukraine NOW branding in the projects of creative industries" will be held in the Mystetskyi Arsenal within the Ukrainian Fashion Week. Time: 13:00 - 18:30
The forum is aimed to demonstrate the variability of Ukraine NOW branding in a variety of projects and to become a discussion platform with leaders of creative industries about branding using prospects in projects that are realizing in Ukraine and abroad.
The project organized by the Ministry of Information Policy of Ukraine and Ukrainian Fashion Week.
Representatives of the Ministry of Culture of Ukraine, the Ministry of Economic Development and Trade of Ukrainе, Ukrainian Cultural Foundation, Creative Europe Desk Ukraine and other creative industries are invited to participate.
Sophia Dzhurynska , the chief specialist of the Sector for Promotion of Ukraine in the World, Ministry of Information Policy of Ukraine
Anastasiia Obraztsova, the chief of the Sector for Development of Creative Industries of Strategic planning and Development Office of the Ministry of Culture of Ukraine
Hanna Turlo, the project manager of Creative Europe Desk Ukraine
Svitlana Fomenko, the First Deputy Minister of Culture of Ukraine
Emine Dzhaparova, the First Deputy Minister of Culture of Ukraine of Ministry of Information Policy of Ukraine
Anton Ivanov, the senior designer of Banda Agency
Roksolana Stadnik, Head of the Department for providing access to public information at the Secretariat of the Cabinet of Ministers of Ukraine
Andrii Zablotskyi, the director of Instirute of Post-Information Society
Olena Borysova, CEO of Dmytro Borysov family restaurants
Anna Yelisieieva, creative producer of “Mavka. Lisova pisnya” animation movie
Yulia Savostina, the founder of Made in Ukraine
Uliana Khromyak, Deputy Chairman of the Supervisory Board of UkraineInvest
Valerii Pekar, the teacher of business schools KMBS and LvBS, participant of development of tourist brand of Ukraine (2013)
Iryna Prokofieva, Head of the Program Department of the Ukrainian Institute
Dmytro Bulanov, art director of Dmytro Bulanov creative büro
Hennadii Kurochka, Co-founder and board member of the Ukrainian Crisis Media Center, exclusive CNN representative in Ukraine, founder and managing partner at CFC Consulting
Mariana Kahaniak, Chef of Export Promotion Office
On May 10, 2018, the Cabinet of Ministers of Ukraine approved the Ukraine NOW brand, developed by the Ukrainian agency Banda within the framework of activities to popularize Ukraine by the Commission on Promotion of Ukraine under the Ministry of Information Policy. MIP is actively working to promote the brand both in Ukraine and abroad.
The creative industry is one of the most dynamic sectors of the world economy. According to amendments to the Law of Ukraine "On Culture" introduced this year, the purpose of these types of economic activity is to create added value and jobs through cultural and creative expression, and their products and services are the result of individual creativity.