"Mad MAX" AND UKRAINIAN DESIGNERS ON THE FAUST MAGAZINE PAGES
There are models in bright, unusual images against the backdrop of a desert post-apocalyptic landscape ... The viewer seems to be in the action of the movie "The Mad Max" (the Australian action movie of 1979 directed by George Miller with Mel Gibson in the lead role) - full immersion in the atmosphere of an anti-utopian society ... All this became possible thanks to the collaboration of the French magazine Faust, the Ukrainian stylist and designer Iryna Dzhus, and also the talented photographer from Paris Jude P. How this fashion story was created and where to find the perfect location in the style of Mad Max, told the stylist of photo shooting Iryna Dzhus.
"I often work in tandem with Paris photographer Jude P. as a stylist of editorials and fashion-campaigns. One day we received a proposal from the French edition Faust: make photo shooting dedicated to the cinema. Aesthetics of Mad Max has long been special for Jude, and he proposed to embody this concept in our fashion story. At that time, I did not see any of the parts of this film, but looked specially, was impressed by the enormous potential of its stylistics for fashion and beauty-interpretations - and willingly agreed to work in this direction.
An ideal location for shooting was the desolate space on Osokorky. There, we found and abandoned technique in the best traditions of dieselpank. Despite the everyday difficulties - shooting in coats under the summer sun, the danger of an emergency requisite, the wild reaction of local passers-by - it was easy to work as a stylist of this project. The editors gave me complete freedom of creativity, because when it comes to "Mad Max" - that's more insidious, better.
I used Ukrainian designers clothes and accessories. Now when the world fashion community is inspired by East European brands, I always take the opportunity to promote Ukrainian design in international media. "
Ukrainian brands such as Bevza, DZHUS, J. Perekriostova, GUDU, Jean Gritsfeldt, Gasanova, Who is it ?, Helena Romanova, Alonova, Dastish Fantastish, Lada Legina, Alena Oleynik, D.M. Harness, Ga.Eva took part in the shooting.
Before the release of the Faust number in Paris, an exhibition of shooting «Mad Max» was organized.
Учасники зйомки Faust (Франція), #4, 2018:
Фотограф – Jude P. @judefotografy
Стиліст – Ірина Джус / Dzhus Style Studio @ irina.dzhus
Візажист – Юлія Васильківська @ mua.model
Hair-стиліст – Наталка Капустіна / Tsokol Beauty Coworking @kapustinanatalka
Моделі – Ольга Бутко, Діана Ніколаєва / Direct Models; Анастасія Коломієць, Елізабет Малонга / Prime Models; Анастасія Слободенюк, Сніжана Головко / PM Models