PRZHONSKAYA is the first Ukrainian brand of womenswear making accent on outerwear and accessories. The key features of the brand: minimalism, laconism, constructive cut. The form and the silhouette dominate over the routine and the formlessness.
PRZHONSKAYA clothes are clothes beyond the time, clothes creating comfort for the feelings, space for actions and silhouette for inspiration.
The heroine of the collections displays inner aristocratism. Her intellectual femininity harmoniously fits the freedom and emancipation. She will not put anything extra, but she easily accepts experiments with cut and textures.
PRZHONSKAYA was founded in 2010 by designer Elena Przhonskaya and since then has been resident of Ukrainian Fashion Week (held in Kyiv). In September 2011 the brand participate in Ukrainian fashion platform within Milano Moda Donna, whereas since 2012 the brand has been participating in two largest European fashion exhibitions:
White Milano – 22.09.12–24.09.12, Spring Summer 2013 collection
Who's Next Prêt à Porter Paris – 19.01.13–22.01.13, Fall Winter 2013-2014 collection.
In 2012 the brand was nominated for Best Fashion Awards in 'Discovery of the Year' nomination.
Elena Przhonskaya graduated from Kyiv National University of Technology and Design (2007). The designer participated in a work-shop of Peter Cox, a lecturer of London College of Fashion.
Corner concept store
USA, New York