FLOW the Label
FLOW the Label is a Ukrainian-Belgian womenswear label established in 2014 by sisters Veronika and Viktoria. For now Viktoria continues develop brand by herself.
Style. FLOW the Label is a wise mix of classic motives, often with a retro twist, and modern trends. Genteel, relaxed and very feminine simplicity of FLOW the Label’s refined style is enriched by the easy feel of signature designs, like garments with bright and ironic prints. Collections are being executed only from the elite, mostly natural fabrics. Big amount of hand work and high team standards result in the very best quality of overall technical execution.
Philosophy. FLOW the Label aims to revive genuine femininity by giving it some new aspects relevant in modern fashion and social contexts.
FLOW the Label woman. FLOW the Label tells the story of a cool modern citizen who stays charming, intelligent and aesthetically sensitive regardless of her age. She’s successful yet not obsessed by her goals, clever yet not abstruse, active but not too much. In her style, manners and moves there’s an inherent harmony of a smooth river flow; that’s why the label is named FLOW.
Achievements. With its relatively young age, the label succeeded enough to make a real breakthrough in blooming local fashion scene. FLOW the Label’s clothes sell online and ship worldwide. The label appeared to be warmly loved by customers in United Kingdom, USA, Canada, Italy, Germany, Saudi Arabia, South Korea and Hong Kong.
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